Databases, CRMs, and more

Real-time data sync that just works

Bidirectional and unidirectional sync between your databases, CRMs, and vector stores. Real-time change detection, automatic relationship handling, and a simple visual interface for mapping your data.

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Supported Integrations
PostgreSQL Salesforce MySQL Redis Vectorize
PostgreSQL
Sarah Chen ●
Mike Johnson ●
Alex Rivera ◐
Emma Wilson ●
Salesforce
Sarah Chen Contact ●
Mike Johnson Contact ●
Alex Rivera Contact ◐
Emma Wilson Contact ●
changes here... ...appear here
The Problem

The database-to-CRM gap

Your app writes to a database. Your sales team lives in a CRM. Getting data between them shouldn't require custom scripts or constant maintenance. But here's what usually happens:

  • Manual exports & imports Hours spent on spreadsheets that are outdated the moment they're finished
  • Brittle custom integrations Engineering resources tied up maintaining scripts that break silently
  • Conflicting sources of truth Every department working from different data, leading to misaligned decisions
current_state.failing
CRM
v3.2
Analytics
stale
Support
offline
Finance
delayed
Marketing
partial
Product
broken
How It Works

Set up once, sync forever

Configure your sync through a visual interface. Minimal technical setup required.

1

Connect

Connect your data sources and destinations. We support databases, CRMs, caches, and vector stores with more adapters coming soon.

2

Map

Use the visual interface to map tables to destination objects. Define field mappings, set up filters, and configure how relationships should sync.

3

Sync

Changes flow automatically. Choose bidirectional or one-way sync per connection. Monitor every operation, review logs, and retry failed syncs with a single click.

See It In Action

Built for the way you actually work

A control center for all your data flows

Sync or Swim - Dashboard
Settings Logs
Workspace
Connections
Active Syncs
Schemas
Sources
PostgreSQL
Salesforce
MongoDB
Active Connection Live Sync
PostgreSQL
⇄
Salesforce
Sync Metrics
Performance
Records/sec 2,847
Latency 12ms
Uptime 99.98%
Activity Log
14:32:01 SYNC users_table → Contacts
14:32:00 SYNC orders_table → Opportunities
14:31:58 WARN Rate limit approaching
14:31:55 SYNC products_table → Products
Real-time sync
Secure & private
Self-hosted or cloud
Full audit trail
Automatic retries
Key Features

What you get

Bidirectional by Design

Changes flow both ways automatically. Update a record in your database and it syncs to your CRM. Update it in your CRM and it syncs back.

Real-Time Change Detection

We detect changes as fast as each data source allows - whether that's instant via change streams or near-instant via smart polling. No manual triggers, no performance impact.

Relationship Intelligence

Foreign keys and lookups are resolved automatically. Parent records sync before children. Dependencies are handled in the correct order.

Deploy Your Way

Run it in our cloud with one click, or deploy on your own infrastructure. You control where your data flows.

Complete Visibility

Every sync operation is logged with full context. See exactly what changed, when, and why. Retry failed syncs with a single click.

Built for Reliability

Automatic retries, backpressure handling, and graceful error recovery. Built on Elixir for fault-tolerant processing.

Why Us

Built for developers and product teams

Production-ready architecture, developer-friendly deployment

Feature
Sync or Swim
Traditional ETL
Custom Scripts
Setup Time Time to first sync
5 min
Days
Weeks
Bidirectional Sync Real-time two-way updates
✓
Limited
✕
No-Code Interface Visual configuration
✓
✕
✕
System-of-Record Mode Configurable conflict resolution
✓
Manual
✕
Relationship Handling Automatic foreign key resolution
✓
✕
Manual

Adapters

Growing adapter library

Built on an extensible adapter architecture. Five integrations available today with bidirectional (↔) and one-way (→) sync options.

PostgreSQL
↔ Available
Salesforce
↔ Available
MySQL
↔ Available
Redis
↔ Available
Vectorize
→ Available
MongoDB
↔ Coming soon
BigQuery
→ Coming soon
HS
HubSpot
↔ Coming soon
AT
Airtable
↔ Coming soon
❄️
Snowflake
→ Coming soon
Enterprise-grade security
On-premises option
Compliance-ready
Configurable data retention
Get Started

Ready to sync your data?

Deploy in our cloud or on your own infrastructure. Either way, you get the same production-ready sync platform with full visibility into every operation.

Cloud or on-premises
Built-in monitoring
Complete audit trail

Get early access

Join the waitlist for launch

Technical team?

Check out the docs →